Background

Kelsey Leslie Design's website is a curated showcase of Kelsey's unique interior design aesthetic, offering visitors an immersive experience. Seamlessly blending functionality with artistry, the site stands testament to her design prowess and vision.

Stakeholders

Kelsey Leslie (Owner)

Timeline

2 months

Tools

Figma and Framer

Role

Ideation, design,

development

Background

Kelsey Leslie Design's website is a curated showcase of Kelsey's unique interior design aesthetic, offering visitors an immersive experience. Seamlessly blending functionality with artistry, the site stands testament to her design prowess and vision.

Role

Ideation, design,

development

Stakeholders

Kelsey Leslie (Owner)

Timeline

2 months

Tools

Figma and Framer

Client Interview : Discovering User Needs

The Challenge

"I miss out on online visibility, limiting potential client reach and engagement."

Goals

"I want the website to showcase my design portfolio and make it easy for potential clients to understand my services and contact me."

Metrics to evaluate success

An increase in client inquiries and bookings through the

website's contact form.

Research, Brainstorms, and Wireframes

Research, Brainstorms,

and Wireframes

Research and learning

Research and learning

Conducted comprehensive market analysis to understand the interior design landscape and client needs.

Goal:
To create a website that effectively showcases Kelsey's design portfolio while being user-friendly and engaging.

Results:
A website design that aligns with Kelsey's brand, maximizes user experience, and increases client inquiries.

Conducted comprehensive market analysis to understand the interior design landscape and client needs.

Goal:
To create a website that effectively showcases Kelsey's design portfolio while being user-friendly and engaging.

Results:
A website design that aligns with Kelsey's brand, maximizes user experience, and increases client inquiries.

Brainstorming and Competitive Analysis

Brainstorming and Competitive Analysis

Analyzed inspiration pictures and studied competitor websites to identify design trends and gaps in the market.

Goal:
To blend the elegance and functionality evident in the inspiration photos with innovative features that set Kelsey Leslie Design apart.


Results:
A harmonious design concept that captures the essence of the inspiration, while offering a distinct and memorable online presence in the competitive interior design space.

Analyzed inspiration pictures and studied competitor websites to identify design trends and gaps in the market.

Goal:
To blend the elegance and functionality evident in the inspiration photos with innovative features that set Kelsey Leslie Design apart.


Results:
A harmonious design concept that captures the essence of the inspiration, while offering a distinct and memorable online presence in the competitive interior design space.

Wireframes and Development

Wireframes and Development

Using the provided inspiration, we began with detailed wireframes to visualize the site's structure. This foundational step ensured all design elements and user pathways were carefully considered.

Goal:
Our aim was to create an intuitive site layout that not only reflects Kelsey's design aesthetics but also guarantees effortless navigation for users. We wanted a blend of beauty and practicality, capturing visitors' attention while guiding them smoothly.

Results:
The end product is a harmonious, responsive website, a testament to Kelsey's design ethos. It marries visual appeal with an unparalleled user experience, setting a benchmark in interior design web platforms.

Using the provided inspiration, we began with detailed wireframes to visualize the site's structure. This foundational step ensured all design elements and user pathways were carefully considered.

Goal:
Our aim was to create an intuitive site layout that not only reflects Kelsey's design aesthetics but also guarantees effortless navigation for users. We wanted a blend of beauty and practicality, capturing visitors' attention while guiding them smoothly.

Results:
The end product is a harmonious, responsive website, a testament to Kelsey's design ethos. It marries visual appeal with an unparalleled user experience, setting a benchmark in interior design web platforms.

A Blend of Style and Simplicity

Building a website to showcase Kelsey Leslie’s design talent was an exciting project. The goal was to make the website a digital extension of Kelsey’s style—elegant, comfortable, and modern. This journey began with a chat with Kelsey to grasp her design vision, which became the blueprint for the website.

Getting to Know Kelsey’s Style: Sitting down with Kelsey, it was all about diving into her design world. Her love for neutral colors and a mix of modern yet comfy style was clear. This was the essence that needed to be captured on the website. It was important that the website looked and felt like a space Kelsey would design.

The Design Plan: The plan was simple - create a website that mirrors Kelsey’s elegant and functional style. The neutral colors she loves would play a big role in giving the website a calm and classy look, making sure the focus remains on her work.

Building the Website: The challenge was to create a website that not only looked good but worked well on any device, be it a smartphone, tablet, or computer. The idea was to ensure anyone could visit the website and have a great experience, no matter the device they used. To make this happen, the website was designed to adjust itself seamlessly with three major breakpoints, making sure it looked great and worked well on any device.

Bringing It to Life: With a clear vision from Kelsey, the building process was all about staying true to her style. The choice of simple fonts, the arrangement of pictures, and the overall layout were all tailored to echo Kelsey’s love for modern, comfortable, and functional design. The neutral color scheme gave the website a neat and elegant appearance without overshadowing Kelsey’s work.

The Kelsey Leslie Design website came to life as a true reflection of Kelsey’s design philosophy. It's a place where visitors can step into Kelsey’s design world, experiencing the elegance, comfort, and modern vibe she brings into her work. The journey from an idea to a live website was filled with creativity, ensuring every detail resonated with Kelsey's style, making it a delightful digital space for design enthusiasts.

Fully responsive website

Crafting the Kelsey Leslie Design Website

A Blend of Style and Simplicity

Building a website to showcase Kelsey Leslie’s design talent was an exciting project. The goal was to make the website a digital extension of Kelsey’s style—elegant, comfortable, and modern. This journey began with a chat with Kelsey to grasp her design vision, which became the blueprint for the website.

Getting to Know Kelsey’s Style: Sitting down with Kelsey, it was all about diving into her design world. Her love for neutral colors and a mix of modern yet comfy style was clear. This was the essence that needed to be captured on the website. It was important that the website looked and felt like a space Kelsey would design.

The Design Plan: The plan was simple - create a website that mirrors Kelsey’s elegant and functional style. The neutral colors she loves would play a big role in giving the website a calm and classy look, making sure the focus remains on her work.

Building the Website: The challenge was to create a website that not only looked good but worked well on any device, be it a smartphone, tablet, or computer. The idea was to ensure anyone could visit the website and have a great experience, no matter the device they used. To make this happen, the website was designed to adjust itself seamlessly with three major breakpoints, making sure it looked great and worked well on any device.

Bringing It to Life: With a clear vision from Kelsey, the building process was all about staying true to her style. The choice of simple fonts, the arrangement of pictures, and the overall layout were all tailored to echo Kelsey’s love for modern, comfortable, and functional design. The neutral color scheme gave the website a neat and elegant appearance without overshadowing Kelsey’s work.

The Kelsey Leslie Design website came to life as a true reflection of Kelsey’s design philosophy. It's a place where visitors can step into Kelsey’s design world, experiencing the elegance, comfort, and modern vibe she brings into her work. The journey from an idea to a live website was filled with creativity, ensuring every detail resonated with Kelsey's style, making it a delightful digital space for design enthusiasts.

Client Interview : Discovering User Needs

The Challenge

"I miss out on online visibility, limiting potential client reach and engagement."

Goals

"I want the website to showcase my design portfolio and make it easy for potential clients to understand my services and contact me."

Metrics to evaluate success

An increase in client inquiries and bookings through the

website's contact form.

Analyzed inspiration pictures and studied competitor websites to identify design trends and gaps in the market.

Goal:
To blend the elegance and functionality evident in the inspiration photos with innovative features that set Kelsey Leslie Design apart.


Results:
A harmonious design concept that captures the essence of the inspiration, while offering a distinct and memorable online presence in the competitive interior design space.

Wireframes and Development

Using the provided inspiration, we began with detailed wireframes to visualize the site's structure. This foundational step ensured all design elements and user pathways were carefully considered.

Goal:
Our aim was to create an intuitive site layout that not only reflects Kelsey's design aesthetics but also guarantees effortless navigation for users. We wanted a blend of beauty and practicality, capturing visitors' attention while guiding them smoothly.

Results:
The end product is a harmonious, responsive website, a testament to Kelsey's design ethos. It marries visual appeal with an unparalleled user experience, setting a benchmark in interior design web platforms.

Research, Brainstorms, and Wireframes

Research and learning

Conducted comprehensive market analysis to understand the interior design landscape and client needs.

Goal:
To create a website that effectively showcases Kelsey's design portfolio while being user-friendly and engaging.

Results:
A website design that aligns with Kelsey's brand, maximizes user experience, and increases client inquiries.

Brainstorming and Competitive Analysis


Tools : Figma and Webflow


Tools : Figma and Webflow

Background

Kelsey Leslie Design's website is a curated showcase of Kelsey's unique interior design aesthetic, offering visitors an immersive experience. Seamlessly blending functionality with artistry, the site stands testament to her design prowess and vision.

Stakeholders

Kelsey Leslie (Owner)

Timeline

2 months

Role

Ideation, design,

development